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about us

RUMISU is a joint project of us, two sisters, Pinar and Deniz, to welcome everyone into our whimsical world... our goal is to let our love and curiosity for beauty be a conduit for philanthropy and create a line of ethically manufactured design accessories that give back to their community of origin.

"let the beauty of what you love be what you do." Rumi

our passion for illustration led us to adopt the good old classic silk scarf as the perfect kind of blank canvas.
each scarf we create has its own story; characters & inspiration and color mood... one might be a gang of dinosaurs fighting to be at the top of the food chain or a rustic wedding where alien guests are playing the drums and dancing the traditional 'halay' wedding dance...?! after all; why not!?
each scarf has a unique crocheted accessory that carries forward and reminds us of the traditional Turkish art of oya.  the crochet characters are hand-made in Southeastern Turkey in cooperation with a UNDP project that aim to foster sustainable economic development of the region's women.
we try to keep away from taking life too seriously and keep a sense of humor when we design and hopefully share the whimsy...

Our address: Matara Sokak, Cihangir, İstanbul

Telephone: +90 212 243 94 58



Was born and raised in Istanbul, Turkey. She lived in New York City for 6 years, where she studied fashion design at Pratt Institute, then worked in the industry with several independent high-end designers. In 2004 she returned to Istanbul, where she entered the "young fashion designers contest" of Turkey, won the first prize. As her prize she received a scholarship for a masters degree in advanced fashion at Polimoda, Florence, Italy, where she earned her degree in 2007. She has since designed for Yegi Nim; a boutique knitwear brand and retail project, and for Beymen; a Turkish high-end, luxury brand as well as completing various free-lance textile and illustration projects. She has now opened a new chapter with "rumisu" co-creating with her sister only that what they absolutely adore and only what they would love to see, show and share...



Was born and raised in Istanbul, Turkey. She lived in the USA for 10 years where she first studied economics at Harvard College, then finance at Wharton Business School. She worked as a consultant for Bain & Co in Boston and Milan. In 2004 she returned to her native city to take a role in running her family's business in yarn manufacturing, where she discovered her passion for design and illustration. In 2011 she delegated all her operational responsibilities and started working on "rumisu" along with her sister. The brand is built on the sisters' love of illustration, design, handmade elements and ethical production&consumption.

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